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9.1 Social media should not be used by staff in a way that breaches any of the University’s policies and procedures. Users are reminded that the same laws, expectations and guidelines which apply in the real world also apply online. Breach Please review. The company should not be held liable for any repercussions the employees’ content may generate. If photographs or videos are to be used in a Social Media postings, follow the University's Permission to Photograph Policy regarding necessary consent. The .ac.uk domain is used for university websites in the United Kingdom. Do not abuse logos. Registering your site will allow your site to be added to the UH Social Media Directory. social media guidelines when posting on behalf of the university of wisconsin–madison Online collaboration tools provide low-cost communication methods which foster open exchanges and learning. You may not reproduce, screen-shot, modify or redistribute content (text and images) that does not belong to you, and in no circumstance should you remove, alter or conceal any watermark or other copyright identifier incorporated in the content of others. It can be a useful tool in forming both social bonds and professional networks. This form may be found on the University’s legal affairs web site. Such policies include directives for when an employee should identify himself as a representative of the company on a social networking website, as well as rules for what types of information can be shared. Policy At the University of Maine, we recognize that social media sites like Facebook, Twitter, YouTube, Instagram, […] 4.1 Branding for University Social Media – For any Official University Social Media Site, the social media icon and/or profile image must comply with any applicable University branding standards. You can also find information on social media analytics at, Social Media Accessibility: Alt Text and Closed Captioning, If you believe you have encountered a user who repeatedly violates these guidelines, please contact. Obey the terms of use for your social media platform. Remember that internal acronyms may not mean anything to our audience so consider spelling out those that are uncommon. For universities, deciding to use social media is a no-brainer. The University does not have a single, specific policy regarding social media. Each official social media channel should have no fewer than two full-time staff member account administrators who have access to the username and password or are added as full administrators on an account. Respect, professionalism, and awareness are key to our brand voice. Social media sites are excellent venues to communicate and encourage engaging discussions about University current events, issues, accolades,organizations and people. However, there is the potential for significant risks associated with inappropriate use of social media. Social Media Policy POLICY STATEMENT. Facebook wall, LinkedIn Group, etc. You are expected at all times to adhere to University legislation, policies and procedures in both a professional capacity, personal capacity and where personal use of social media overlaps with the interests of the University or members of its community. This pertains to all content, from the fairly innocuous to emergency situations. Is it available on the platform? It’s important to remember that social media administrators must also adhere to the same university policies in the digital arena as they do offline. Respect copyright law. Each division, college, department, or institute represents its respective viewpoint and should speak as such. 3. “Encourage employees to bring grievances to their supervisor before taking to social,” Wright says. Care should be taken to make sure content is accessible to everyone by using image descriptions, alternative text and closed captioning to all graphics and videos on social media. How frequently will you post? They will be updated as needed as social media evolves. Those activities include, among others, using university resources or property for personal gain (e.g., using university social media profiles to enhance or endorse personal communications or personal … Requirements for University Social Media Accounts Staff, faculty and students who use University Social Media accounts are subject to the same University policies and standards of conduct that apply to in-person activities and interactions on behalf of the University and to the following: A. Non-Discrimination and Anti-Harassment All images should be 72 dpi resolution for web. Visual standards on social media extend beyond making sure appropriate fonts are chosen and images are sized correctly for each platform. The university will not ask for, nor should an individual send, credit card or payment information, classified information, privileged information, private information or information subject to non-disclosure agreements via any social network internet communication service. The University reserves the right to remove any such posting without notice. See the social media directory for a list of official university sites. Care should be taken to not mislead or exaggerate information in a clickbait manner or in ways that could be considered spam. Do not block users without first speaking to OPAC. Rt 328/19 5 5.2.1 Personal use of social media must be conducted in a manner that indicates no link or association with the University. This social media policy handbook is intended to be used as a guide for anyone running an account representing any aspect of the University on any social media platform. If a crisis does not rise to the level of activating the ND Alert system, the University will originate messaging about any crisis, and other social media accounts on campus should assist in disseminating messaging by sharing these posts. You can also find information on social media analytics at analyze.nd.edu. It helps protect your company’s online reputation and encourages employees to also get involved in sharing about the company in their online networks. At least one of the two administrators should be a permanent University employee. The social media icon and/or profile image can be a photograph related to the administrator’s entity, an approved logo for that entity, or another appropriately branded image. This social media policy handbook is intended to be used as a guide for anyone running an account representing any aspect of the University on any social media platform. 01.H.02 on the UH Policies and Procedures website. A copyright does not protect facts, ideas, systems or methods of operation – only the way these objects may be expressed. To foster the best educational environment for all members of the community, each member should strive to cultivate personal practices that facilitate a constructive and respectful atmosphere as social media … 1. You may not reproduce, screen-shot, modify or redistribute content (text and images) that does not belong to you, and in no circumstance should you remove, alter or conceal any watermark or other copyright identifier incorporated in the content of others. Purpose & Scope of Policy Maryville University (University) acknowledges that social media may be used to further the University’s mission by providing channels of interaction and engagement between the University and students, parents, faculty, employees, alumni, fans, media, the surrounding community, potential students and donors, etc. This page provides a central repository for current Dalhousie policies, procedures and guidelines which are of general interest and application to the University community and visitors. (read more). Green recommends that school systems include a social media policy in their student-athlete code of conduct. The University respects your right to interact knowledgeably and socially, however interaction with social media can greatly impact you, our colleagues and our students. Download the full social media guidelines (PDF) We’ve written these guidelines to help staff plan, setup and manage social media accounts. Adhere to student handbook (especially regarding academic honesty and student code of conduct) and any/all regular applicable student policies, standards of conduct, and applicable law. H. Additional Requirements Individual University schools or units may have additional social media policies or requirements, so long as they are consistent with this policy. Only public information may be posted on Official University Social Media Sites. Social media is dynamic and will continue to constantly evolve. "Copyright, a form of intellectual property law, protects original works of authorship including literary, dramatic, musical, and artistic works, such as poetry, novels, movies, songs, computer software, and architecture. The policy provides University Member and Student responsibilities in relation to direct contact with the Media, and obligations with regard to the management and dissemination of information, which could reasonably reach the Media. Respect copyright law and the rights of others. 1.1 The University encourages the use of social media channels by staff, students and associates to connect with each other and a broader community of researchers, business partners, alumni, supporters and colleagues as an important tool of academic, community, and business engagement, research and learning. Do not post new information on your own channels. Stay current on new and emerging features so you can use the platform to its fullest potential. Social media accounts created on behalf of Oregon State University are the sole property of the institution. If you have posts scheduled to be shared, please pause them immediately. It should either be a photograph related to your entity, an approved logo for your entity, or another appropriately branded image. While most of us work primarily on desktop or laptop computers throughout the course of our workday, 80 percent of all social media traffic comes from mobile browsers or mobile apps. For example, if your social media policy website is titled "Acceptable use of Social Media Policy" that might just raise an eyebrow or two. Read and understand these policies and guidance documents before creating a University social media account or posting on University social media. Somewhere on your site, you should include include a way for your audience members to privately contact site administrators. Please understand that by posting content to third party applications such as social media sites, you are almost always releasing ownership rights to and control of that content. They should be read alongside related University policies: Policy on the acceptable use of computer facilities, email and the internet 16. Primarily, it refers to but is not limited to platforms such as Facebook, Twitter, Instagram, Pinterest, Tumblr, Snapchat, and YouTube. 2.2 The University is committed to fostering an educational environment that allows for freedoms of speech and expression in accordance with the First Amendment to the U.S. Constitution. This will help you understand how you can improve your communications and provide your audience with desirable content. Do not divulge any confidential information you have access to as a UH employee (e.g., student information). 2.4 Employee Use – When using social media as a part of their official duties, and/or when presenting oneself in social media settings as a university representative, employees must comply with applicable University policies governing employee behavior and acceptable use of electronic and information resources. Since we sometimes use the medium for both personal and professional communication, it is possible for the two arenas to overlap. Social media helps to make our Post University communications both PERSONAL and FUN! Similarly, people of different communities can connect to discuss and share related stuffs. Social Media Policy. Reinforce the university voice and brand. Utilize available graphics to reinforce the university brand. 2.8 Records Retention – Content posted by the University or the public on an Official University Social Media Site is a state record and is subject to the State of Texas Records Retention requirements unless it is content duplicated from another source or transitory information of temporary usefulness. What type of content do you plan to post on this platform? Social Media Account Owners – How to meet your responsibilities. University Policies & Protected Information Policies Related or Connected to Social Media. Under no circumstances should passwords be shared except with other administrators authorised to … What does this mean? … "Copyright, a form of intellectual property law, protects original works of authorship including literary, dramatic, musical, and artistic works, such as poetry, novels, movies, songs, computer software, and architecture. to discuss a course of action that may include blocking the user. Please refer to the SAM for all official communication. Photos: As mentioned above in the privacy section, you must get a photo release form from any student identifiable in the photos you share. You must refer to and abide by the University’s Social Media Policy. The University of Houston endeavors to "offer opportunities for learning, discovery and engagement." Brand Management, Licensing & Trademarks Policies, offer opportunities for learning, discovery and engagement, UH Employees who maintain UH social media sites, UH Employees who maintain personal social media sites, UH Students who maintain UH social media sites, UH Students who maintain personal media sites, http://www.uh.edu/legal-affairs/general-counsel/ferpa/index.php, student handbook (especially regarding academic honesty and student code of conduct) and any/all regular applicable student policies, standards of conduct, and applicable law, Discrimination and Sexual Misconduct Reporting and Awareness, Electronic & Information Resources Accessibility. To register, please contact UMCMR Social Media. This can be done in writing, by email, or with the standard UH photo release form. Our audience does not understand the internal organizational structure of the University. You should also be respectful of UH employees by requesting written permission to release their image. Copyright does not protect facts, ideas, systems, or methods of operation, although it may protect the way these things are expressed." It seeks to outline acceptable use of social media by the ND community. University members are responsible for ensuring that passwords and other access controls for official University social media accounts are of adequate strength and kept secure. The University’s social media manager blogs about issues, tips, and tricks on the NDStories blog. These policies have been developed by the University to facilitate legal, safe and effective use of social media platforms like Facebook, Twitter, Instagram, YouTube and more. Our office actively encourages University staff to make effective and appropriate use of them and to engage in conversations with colleagues and the community. Registering your site will allow your site to be added to the UH Social Media Directory. The official UH System Social Media Policy can be found as SAM 01.H.01 on the UH Policies and Procedures website. Correct spelling, punctuation, and grammar are of the utmost importance—even on platforms like Twitter, which affords you only 280 characters to share your message. To register, please contact UMCMR Social Media. It’s important to remember that social media administrators must also adhere to the same university policies in the digital arena as they do offline. This does not apply to personal accounts created by ND faculty, staff, student employees, or interns, though there may be information found within that could assist you in creating a professional persona online. A social media policy simply outlines how an organization and its employees should conduct themselves via the web. If this is not a built-in feature of the site you are maintaining, then you are encouraged to list or embed email contact information somewhere on your site. 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